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Software

EU cyber security
Export, Software

EU’s €1.3B Digital Investment: New Software Opportunities

May 19, 2025

The EU Commission has allocated €1.3 billion for critical technology deployment across Europe, creating contract opportunities for software and digital service providers. Sales leaders and business development teams in the technology sector can leverage this investment wave, as funding specifically targets enterprise software, AI solutions, cybersecurity platforms, and digital infrastructure – key areas where strategic […]

Software, Technology

How to Decide Between Human and Automated Sales Agents

January 25, 2024

Companies increasingly use automated sales agents (ASAs), such as chatbots, to complement or replace human sales agents (HSAs), however, research finds that customer responses to ASAs versus HSAs change across the sales process stages.

A group of two people in casual business attire, two of whom are looking at a computer screen, in a dimly lit room. Behind them is glass with patterns etched into it.
Business, Guides, Software, Technology

Data-Driven Decision-Making: Leveraging Analytics for Effective Government Export Strategies.

December 28, 2023

In the realm of government exports, the adoption of data-driven decision-making processes has become an indispensable component for fostering strategic advantage and informed choices. This article explores the significance of leveraging analytics to enhance government export strategies, driving efficiency and precision in the global market.

Business, Software

How to build ground-breaking products: a manager’s guide

August 21, 2023

Putting the customer at the core of your product development ensures relevance and resonance.

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